Kai Rüsberg works for public TV and radio of the public service network ARD in Germany since 1993. He studied at the faculty of economic, political and social sciences of the RUB University of Bochum, Germany. At the same time he started journalism with start-up support for a private local radio station and founded an agency for public relations later on.
Audio and TV producer
The first self contained audio production he did was in 1994 and he went into TV straight as a VJ reporter in 1996. He covered some thousand news and science stories for TV and radio for WDR (Westdeutscher Rundfunk) and DLF (Deutschlandfunk). There he went live on the air some hundred times, before he discovered the web and his #MoJo – mobile journalism.
He developed the #oneshot webvideo reporting technique for rapid news production on a smartphone and teaches it globally. His work as a trainer is for academies like Interlink, Deutsche Welle, Haus Busch, Reporterfabrik, or directly for Media Houses (Lensing, Ruhr Nachrichten) and NGOs.
Passion in training for journalists
2015 he started the MediaLab.NRW, a network for low-threshold vocational training and media-transition for all different occupations in the media business to enhance knowledge of new formats and co-operation (and even hanging-out together). This idea was awarded as a “creative space” by Creative.NRW in 2018. He holds a yearly lecture on communication policies at the W‑HS (public university). Recently he is developing #VR and 360° photo and video productions for journalism.
2018 he took part in the Masterclass Science-Journalism of the Robert-Bosch-Foundation. His project was on air-pollution and particulate matters. 2019 he was on a 3 month stay in India under the “Media Ambassadors India – Germany” programme of the University of Tübingen, Centre for Media Competence in cooperation with the Asian College of Journalism in Chennai and worked for the Centre for Science and Environment (CSE) at the monthly magazine “Down to Earth” in New Delhi.
He get pimples, if people talk about journalism as an industry.